Google My Business Setup South Africa Show up on Google Maps when someone searches nearby.

Your Google Business Profile, still called Google My Business by most people in South Africa, is the box that appears on the right of a search, and the pin that shows on Maps. For most local businesses it brings in more calls than the website does.

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What the R450 covers

You create the profile yourself, which is free on Google, or give us access to the one you already have. Then we go through it section by section and get every part right. It is done once, by hand, and you see exactly what changed.

  • A full check of your listing first: every section, how many calls, direction requests and website taps it brought in, and how you compare with the businesses near you on Google Maps. You get the findings in plain English before we change anything
  • Your primary category chosen to match what customers actually type, plus the right secondary categories. This is the single biggest factor in which searches you show up for
  • Your business description written to say what you do, where you work and why people choose you, using the words your customers search for
  • Your services listed one by one, each with a short line explaining it. Anything Google added by itself that you do not do is removed
  • Products listed individually, where you sell them
  • Service areas set to the suburbs you actually cover, so you show up there and not only in your own street
  • Opening hours checked, including public holiday hours
  • Your name, address and phone number made to match your website exactly. Google trusts a listing more when the details agree everywhere
  • The website button, WhatsApp and booking links checked so each one opens the right page
  • Attributes set, such as how you take payment, whether you quote online and whether your premises are wheelchair accessible
  • Logo and cover photo set, and your own photos of your work, premises and team added, with no stock images
  • Google's suggested edits and notices on the listing checked, then accepted or corrected
  • Your direct review link, ready to send to customers or put on a card
  • Claiming or recovering the profile if someone else set it up and you cannot get in

What is not included

Creating a brand new profile from scratch is quoted separately. Ongoing management, monthly posts and replying to your reviews are not part of the once-off. Getting more reviews is the Google review campaign, R800 a month. If we find something we cannot fix, such as Google suspending a listing, we tell you straight away.

Google My Business (now Google Business Profile)

Google renamed it in 2021, but almost nobody in South Africa calls it anything else — Google My Business, or just GMB, is still what most people type. It is the same thing either way: the listing that puts your business on Google Maps and in the panel on the right of the search results. If you are looking for someone to set up or fix your Google My Business listing, this is the page.

Why the categories matter so much

Google decides which searches to show you in largely from your primary category. A garage door installer listed as "Contractor" is invisible for "garage door repairs near me". It is a five-minute fix that most businesses never make.

Questions

Is Google My Business the same as Google Business Profile?
Yes. Google renamed Google My Business to Google Business Profile in 2021. Most people still call it GMB, and the old name is still the one most searched in South Africa. Same listing, same Maps pin, same work.
I already have a profile — can you fix it?
Yes, and that is usually the job. Most existing profiles have the wrong category, missing service areas or hours that were never updated.
Someone else set up my profile and I cannot get in.
That happens often, usually a previous marketer or an employee who left. There is a recovery process with Google to claim it back, and we run it for you.
Is this included with the website or the review campaign?
No. Optimising your profile is a separate R450 once-off. You create the profile yourself, which is free on Google; we then get it right. If you would rather we set it up from scratch as well, that is quoted separately.
How do I set up Google My Business in South Africa?
Go to business.google.com, sign in with a Google account, and add your business name, category, your address or the areas you serve, your phone number and your website. Google then asks you to verify it. For most new profiles that is now a short video showing your signage, your premises or your tools and vehicle, and approval takes a few business days. Once it is verified, we optimise it for R450 once-off.
Is there a Google My Business phone number in South Africa?
No. Google does not have a phone line for Business Profile help in South Africa. Help goes through the Business Profile Help pages at support.google.com/business, where you can ask for a chat, an email or sometimes a call back. Be careful of websites listing a Google support number, and of anyone who phones you claiming to be from Google to verify or rank your profile. Google does not cold-call businesses, and those calls are a common scam.

Industries we build for

Each of these has its own page, written around what that industry's customers search for and what they need to see before they make contact.

Other services

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Get found on Maps.

We will look at your existing profile and tell you what is wrong with it, free.

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